Product description
Attract Customers with Eye-Catching e-Commerce Product Copy
Just think for a moment. What did your customers expect when they saw your product or service?
When you’re a customer, it’s easy to find what you want and find the best deal. But if you’re the seller, you have to make sure that the customer can find you when they search and then makes a purchase.
A well-written product description can help you achieve these objectives.
Why it’s really important to have a well-written product description?
When you look at sales numbers, it’s easy to see how essential product descriptions are for an e-commerce business to do well. Think about these numbers:
About 20% of failed purchases are because there wasn’t enough or clear information about the product.
When deciding what to buy, 87% of people say that the product copy is very important.
Consumers who bought clothes and groceries online said that product descriptions were the second most important thing in deciding what to buy, right after price.
50 % of people who have bought something online have to return it because it wasn’t what they expected.
The numbers proved that product descriptions are very important. The time and money you put into writing accurate and detailed product copy will pay off in more sales.
How we will help you by writing product descriptions?
- It can create the following for you:
- Convert Browsers to Buyers
- Attract and Keep New Customers
- Incorporate thought-provoking language
- Utilize important SEO keywords
- Provide facts rather than fuss
- Create a mental image for the reader.
- Overcome common doubts
- Create a sense of urgency
- Motivate the reader to take action.
Still any doubts?
Click the contact us button (CTA) and tell us about your company so that we can do our best.